► Watch the FREE PREVIEWS below to see if this course is for you!

** Updated June 2016 **

You're doing your survey wrong!  You and your team spend so much time and effort gathering feedback from your "people" - your members, customers, employees, or students. But if you are using SurveyMonkey^TM, Survey Gizmo^TM,Qualtrics ^TM or any of the other 85 web-based survey tools then you are automatically losing responses and getting less meaningful results!

How is that possible? Each of these tools has built-in "traps" - defaults and standard settings that automatically decrease your response rates, muddy the results and make you lose information.

Why would these companies allow this? Web-based survey companies offer great technology but they do not know the psychology behind why people will fill out surveys. They do not understand how psychological measurement works. They do not have the training or expertise to recognize where these problems exit. So their survey tools and recommended templates contain "worst practices" that you must identify and eliminate from your surveys.

In this one-hour training course you will learn: (1) to identify and avoid the "traps" found in most web-based survey tools; (2) why these standard practices lead to poor results and low response rates; and (3) to apply research-based and field-tested solutions to increase the quality and usefulness of your results.

► This may well be the most worthwhile and productive hour of learning you will invest all year! When you complete this course you will be able to:

• Identify and avoid the "traps" found in most web-based survey tools;
• Understand why these standard practices lead to poor results and low response rate
• Apply research-based and field-tested solutions to increase the quality and usefulness of your results.