Learn the same methods used by multi-billion dollar companies to improve the overall reach and conversion of your Google ads and YouTube ads campaigns.

I am a Google Certified PPC Analyst, and have managed many hundreds of small businesses' PPC programs, with budgets ranging from $300/month all the way to $3,000,000/month. In every single client that I have worked on, I improved their overall volume and conversion metrics, through a mix of proper account structure, defined targeting, copywriting, data analysis, and optimization.

This course is intended as a way of passing on the knowledge I gained running my ad agency, onto others who are interested in either doing Adwords PPC for their own business, or as an agency.

A few years ago I transitioned to running my own product-based educational company, and this was a course I originally shot with the intention to sell, but my focus drifted towards my performance marketing agency (aka. affiliate network) and my online educational company, so now I am offering it here, since my agency no longer manages individual Adwords accounts anymore.

This course is meant to be taken in the following order:

1. Introduction (18 minutes)

2. Account Structure (1hr)

3. Targeting Part 1 (54min)

4. Targeting Part 2 (53min)

5. Targeting Part 3 (54min)