Product information management (PIM) is the process of managing all the information required to market and sell products through distribution channels. A central hub of product data can be used to distribute information to sales channels such as e-commerce websites, print catalogues, marketplaces, social media platforms and electronic data feeds to trading partners. PIM solutions are most relevant to business-to-consumer (B2C) and business-to-business (B2B) firms that sell products through a variety of sales channels in a range of industries.

PIM systems manage customer-facing product data needed to support multiple geographic locations, multi-lingual data, and maintenance and modification of product information within a centralised catalogue. Product information kept by a business can be scattered throughout departments and held by employees or systems, instead of being available centrally; data may be saved in various formats, or only be available in hard copy form.

PIM represents a solution for centralised, media-independent product data maintenance, as well as efficient data collection, enrichment, data governance and output.

We will achieve the below in this course:

• Introduction to Product Information Management (PIM)

• Benefits of PIM

• Data Model

• Configuring Web User Interface for Business Users

• Setting up Import capabilities and Error views for creating/managing Product data

• Hierarchies

• Workflow and Approval Process

• Guide authoring providing step by step guide for end users to create products and items

• Search Capabilities

• Reporting

If you want to learn key concepts and capabilities of product information management solution, this is the course for you. We will build a complete PIM solution with Semarchy . The principals used to build our semarchy PIM solution can be used with other MDM products as well if they offer standard OOTB functionalities like setting up screens, workflows etc.

We will use free 7 day trial from Semarchy xDM to build our PIM solution. Please note this course focuses on building PIM key capabilities which can be implemented in any standard MDM solution and not on teaching Semarchy basics, have got another course 'Introducing Semarchy xDM (MDM) for Beginners' for that.