Congratulations. Since you are about to write a personal statement it means that you have excelled at your academic career and are ready to reach the next level. I’ve helped hundreds of students to write their personal statements and I know writing a great personal statement is difficult, but I can show you how to skillfully pull it off—and get a boost of self-esteem to boot. I first want to convince you of the importance of the personal statement in your application process; most students don’t understand the huge role it plays. Then I’ll show you who precisely is your audience, who specifically you are trying to impress. Then I’ll take you through my three-step process that will convince you to take the time and energy to insure that you create an outstanding essay.