This course is for those who have a social media account such as Twitter or Instagram and are confused with the usage of hashtags. On this course we cover what hashtags are, where they came from, ways to use them, how to register them, how to measure their impact and how to use them effectively when writing your own social media posts.

This is a practical course and learners will have the knowledge to go off and apply this material immediately. We look at examples of some very effective hashtag uses, which we hope will give you inspiration to apply to your own social media accounts.

This is a useful course if:

• You have a social media account such as Twitter or Instagram and you want to improve the effectiveness and visibility of your posts

• You have always wondered what the hashtag was for and don't understand their use or why they're helpful

• You want to know which hashtags to use / what is trending

• You want to know how to register a hashtag

The course materials includes the handout of the assignment task.

The course will take about 2 hours to complete.

Your course tutor Lisa Newton has a first class honours degree in Accounting with Marketing, and has run her own small business since 2004. If you cannot afford to pay a social media manager hundreds of dollars a month at this point, and you just want to help yourself, and build up your social media account(s), then take this course, learn the ropes and apply this practical course.