Ebook: how to create a content marketing or lead magnet ebook is the complete guide for beginners, where you will learn how to create your first e-book from planning to execution - hands on!

Together we will create your first digital book, from the conception of the topic to the writing, layout and distribution of your ebook.

With an e-book you will:

• Increase your authority on the chosen topic;

• Generate leads and business opportunities;

• Create a bridge of direct contact with your customer (without relying exclusively on social media);

• Better understand your audience / customers;

• Create an ebook to be used as a Content Marketing strategy for your company or services.

What you will learn in the course:

• Raising and validating ideas for your e-book;

• Define the structure;

• Create the visual identity of your ebook (even if you don't know anything about design);

• Create the cover;

• Create the content master page;

• Create the table of content;

• Create a breakpage;

• Create the bio page;

• Where to find free, high-resolution images;

• How to insert images to the e-book;

• Add external hyperlinks to the e-book;

• Export the final project and save as a PDF;

• How to create a landing page to distribute your e-book;

• Build an email list of people interested in your content;

• Learn to use Canva, a friendly tool for those who are not designers.

I will see you in the course!

If you have any questions, you can find my contact information on my bio page here in Udemy.

Maiza Nara