Search Engine optimization for local business is becoming essential. To find a business people are often using their smart phone in whatever area they happen to be to find that restaurant, auto repair, salon, that meets their needs. This course gives you an overview of 22 common mistakes made when people are doing local SEO. The course is short. It only takes a little time to open your mind to mistakes that you'll want to avoid. It is not in depth and is a quick overview. Do not expect an intensive course. This course hits the highlights and will be easy to get through quickly. There are no materials required.