Content Marketing - ROI Driven B2B & B2C to Acquire New User

Rating 4.35 out of 5 (25 ratings in Udemy)

What you'll learn

Content marketing case studies that will help you craft best content marketing strategy for your product.
Unique content marketing examples from some of the best product companies around the world.
Content marketing frameworks that will help you plan your content strategy.
Content marketing strategy to get SEO visibility to acquire new users for your product.
Planning content marketing funnel based on your user journey and …

Rating 4.35 out of 5 (25 ratings in Udemy)

What you'll learn

Content marketing case studies that will help you craft best content marketing strategy for your product.
Unique content marketing examples from some of the best product companies around the world.
Content marketing frameworks that will help you plan your content strategy.
Content marketing strategy to get SEO visibility to acquire new users for your product.
Planning content marketing funnel based on your user journey and stage of the funnel.
Build thought leadership for your brand using content.
Content repurposing of your existing blog posts into PPT's, PDF's, infographics, videos, etc.
Content distribution to the right target audience by mapping it to your content strategy.
Tracking ROI on content marketing and performance tracking for the content marketing activity.

Description

Hi there, I'm Sathyanarayana and I'm the founder of Growth Meets, a growth marketing agency. I have been working with startups and brands for the last 10 years and have helped them with content marketing strategy and execution.

Content marketing has helped these brands to drive SEO visibility and acquire new customers for their products. You can start tracking positive results from content marketing activity in under 2-3 months when you do it the right way.

It's important to identify the target audience and their motivations to craft the content that will get them to take action. There are tools that will help you analyze this easily. We will explore some of these tools in this course to understand your TG like a pro.

If you are a content writer, the natural career progression for you is to become a content marketer, a more strategic role that is in demand in big product companies and startups all over the world.

This is one of the high-paying jobs that will best fit those who have a flair for content and can use their creativity to communicate the value of products to end-users.

This course will help you learn those leadership skills for the content marketers that are much needed in the industry.

I wish you all the best in your content marketing journey!

Duration 1 Hours 58 Minutes

Free

Self paced

All Levels

English (US)

1038

Rating 4.35 out of 5 (25 ratings in Udemy)

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